“Field of Jeans” Showcases World’s First Air-Purifying Jeans

Part of “Catalytic Clothing,” an ongoing project that explores the possibility of crowdsourced environmental remediation, Field of Jeans comprises what Storey believes is the first-ever air-purifying denim. A photocatalyst on the surface of the fabric breaks down airborne pollutants when it’s exposed to light, resolving them into harmless chemicals that slough off in the wash.

With cases of asthma, especially in children, on the ascent—the U.S. spends nearly $18 billion a year treating the disease, according to the Asthma and Allergy Foundation of America—Storey wants to enlist our clothing in the fight against industrial and vehicle pollution.

Read more: http://www.ecouterre.com/field-of-jeans-showcases-worlds-first-air-purifying-dungarees/


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